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Incentivated prepares Account Management team for next growth phase

Following a run of account wins, Incentivated is boosting its Account Management team.

Jo Cotton, who joined the company in October 2006 as Account Manager, is promoted to Account Director, overseeing all client direct business. Jo will be responsible for developing the mobile and digital marketing services the company provides for clients including British Airways, the Central Office of Information, Halifax Bank of Scotland, NHS Choices, PricewaterhouseCoopers, Scottish Power and Visit Britain.

The client direct team will be expanded under Jo's leadership. Eleanor Ryan joins as Account Manager and will be responsible for handling day-to-day account business and extending the range of services existing clients use. Eleanor will also assist responding to briefs for new business. Eleanor joins from Mediadeck Ltd, the international direct to consumer solutions company.

Incentivated is also hunting for new talent to beef up its New Business team and to head its Agency team, and for Account Executives.

Robert Thurner, Commercial Director at Incentivated, comments:

"Incentivated has started 2008 with a string of account wins following competitive tenders which means we need to staff up. We are delighted to promote from within, and applaud Jo Cotton for her professionalism in client service and for growing existing business. I am confident Eleanor will prove a valuable addition to Jo's team and expect to announce further appointments shortly".